Carlota Santamaria is a Barcelona born creative director and conceptualizer, based in between New York & Los Angeles. She has also lived in Paris, Belgium and Japan, which gave her a worldwide vision of the cultural contemporary world and a deep understanding of creative thinking and image making.
Since Volume 2 of Odiseo, She has been collaborating with Folch Studio as the magazine’s creative co-director from her studio in NY & LA.
As she is continuously working on defining a new concept of Erotica, she is been part of the a new conceptual direction to Odiseo at it’s re-launch.
In addition to her work known for crossing media genres and platforms, both on and offline, she carries out a continuous investigation as a trend forecaster.
She develops an ongoing task of essay writing on today’s complex cultural, social and economic landscape. This gives her an invaluable platform from where she develops all her creative direction projects, as Ideas City video for the New Museum.
HP Hewlett Packard; Storefront for Art and Architecture NY; New Museum; Odiseo by Folch Studio; Lucas Borras; Paper Planes; Quantic; Dresslab; Stella; Suite; Apartamento Magazine;Other clients;
Daily news x Archive

Yorokobu nº 17

In the frame of Yorokobu motion credits teaser invitation series, we created a short film presenting Yorokobu #17. Instead of working with computer generated motion graphics, we opt to create a video that brings graphic elements into live. Together with the director Lucas Borras, we develop the concept of creating real letters instead of filming and adding the credits in postproduction. The more than 3’ / 1m tall paper alphabet travel throughout the city of New York, blending in all sort of locations from Times Square to Brooklyn warehouses.