Description
Carlota Santamaria is a Barcelona born creative director and conceptualizer, based in between New York & Los Angeles. She has also lived in Paris, Belgium and Japan, which gave her a worldwide vision of the cultural contemporary world and a deep understanding of creative thinking and image making.
Since Volume 2 of Odiseo, She has been collaborating with Folch Studio as the magazine’s creative co-director from her studio in NY & LA.
As she is continuously working on defining a new concept of Erotica, she is been part of the a new conceptual direction to Odiseo at it’s re-launch.
In addition to her work known for crossing media genres and platforms, both on and offline, she carries out a continuous investigation as a trend forecaster.
She develops an ongoing task of essay writing on today’s complex cultural, social and economic landscape. This gives her an invaluable platform from where she develops all her creative direction projects, as Ideas City video for the New Museum.
Clients
HP Hewlett Packard; Storefront for Art and Architecture NY; New Museum; Odiseo by Folch Studio; Lucas Borras; Paper Planes; Quantic; Dresslab; Stella; Suite; Apartamento Magazine;Other clients;
Daily news x Archive
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WorldWide Storefront 2014

Storefront for Art and Architecture
Eva Franch commissioned this short film teaser to promote the first worldwide event organize by Storefront for Art & Architecture. The briefing was clear: promote artistic creation that will happen simultaneous in different parts of the world.. So we had to transmit the idea that during the event anything can happen, anywhere, simultaneously. I co-directed this piece with the mix-media director Lucas Borras. We focus in short sketches that will appeal to the surreal, and the subconscious. We try to undress the scenes from cultural local references, but at the same time integrate elements from opposite poles. Therefore it really didn’t matter where are you, you’ll perceived the vibe of the event. Reaching a wide audience.

Teaser for WorldWide Storefront 2014
A new initiative to provide a simultaneous, multi-locus of alternative spaces around the globe and a digital platform for the expression and exchange of latent desires within contemporary art and architecture practices.

Directed by Carlota Santamaría & Lucas Borrás
Commissioned by Eva Franch & Carlos Mínguez from Storefront for Art and Architecture NY
Music by Jorge Ramirez-Escudero